Frequently Asked Questions
Independent Answers to Common Property Questions
We are your independent property advocate. We guide people through whatever their next property step is, whether that is selling, buying, styling, moving or renovating, always working on your side of the table rather than the agent’s.
Think of us as the experienced person in your corner: we help you make the right decisions, avoid costly mistakes, and get the best possible outcome for your move.
A Property Consumer Advocate is relatively uncommon. It is someone who advocates solely in the interests of all Property Consumers without being financially motivated by receiving a share of an agent’s commission based on results or outcomes.
There are Buyer’s Advocates and Vendor’s Advocates in this space, however there are vast differences in how they operate, and they are not holistic in their approach to concern themselves with the interests of all Consumers:
- Vendor’s Advocates are typically acting Real Estate Agents who will refer a Selling Agent to a client and receive a share of commission. This generally occurs when the Referring Agent is out of area, and they will refer into another Agent in their franchise network or group.
- Buyer’s Advocates (or Buyer’s Agents) will act for the purchaser to secure a property. Buyer’s Agents will take on clients in their target area or out of area in order to receive a commission from the Buyer.
We carry out personalised impartial research on behalf of our clients based on their circumstances to assist them in locating the perfect agent in their area. We do not share in the commission of the Agent, and receive a flat fee from all Agents for saving them the time and money in opportunity costs. This enables us to provide a service with no extra cost to our Consumers and remain objective in our research and fee negotiation.
We are paid a flat fee by the agent, never a share of their commission. Because that fee is the same no matter which agent you choose, our advice stays completely impartial. In most cases there is no cost to you for our selling and buying advisory.
Where a hands-on service such as styling or renovation carries its own fee, we explain it clearly and upfront.
We work with clients Australia-wide. Our team is most active across New South Wales and Queensland, and we regularly assist clients in other states as well.
Much of what we do, from strategy to agent selection to campaign advice, can be handled wherever you are located.
Nat is the founder of PROPOHOLIC and brings more than 30 years across property, renovation and negotiation, including 20 years owning and operating a real estate agency. Nat now works entirely on the client side.
Known for asking the questions others do not and seeing opportunities others miss, Nat is a regular media contributor on property strategy and market trends.
It begins with an informal, no-pressure conversation about your plans and where you would like support. From there we map out the right approach for your situation.
You can call us on 0489 990 440 or email info@propoholic.com to start the conversation.
Yes. Your privacy is paramount and everything you share with us is treated confidentially.
As early as possible, ideally before you have chosen an agent or spent money on the property. The earliest decisions, such as which agent to appoint and what to improve, have the biggest impact on your final result.
Talking to us early costs you nothing and can save you a great deal.
We know how agents work from the inside, so we cut through the sales pitch. We help you compare agents on what actually matters, negotiate their fees and commission, and appoint the person genuinely best placed to sell your property.
You stay in control the whole way. We simply make sure you are choosing from a position of knowledge.
Yes. A stronger result comes from getting several things right together: the right agent, the right preparation, the right campaign and marketing, and disciplined negotiation. We advise on all of it.
Because we are independent, our only goal is your net result, not a quick sale.
In most cases there is no extra cost to you for our selling advisory service. We are paid a flat fee by the agent you appoint, never a share of their commission, so our advice stays impartial. If a hands-on service such as styling or renovation applies, we explain the cost clearly before you proceed.
We can still help. We will work with your existing arrangement to strengthen your campaign, presentation and negotiation, and make sure you are getting the most from the agent you have appointed.
Sometimes yes, sometimes no. The wrong improvements waste money and add nothing to your sale price. We assess your property objectively and recommend only the work that will earn its cost back and more.
We can then manage that preparation for you, from simple styling through to a full renovation.
Yes. We advise on the marketing strategy, campaign structure and presentation so your property reaches the right buyers and shows at its best. This is one of the areas where independent advice makes a real difference to your result.
Yes. Moving is one of the most stressful parts of any property journey, so we help you plan and coordinate it, taking pressure off you at a busy time.
Absolutely. Downsizing carries both practical and emotional weight. We guide you through selling, preparing and moving at a pace that suits you, and connect you with the right support along the way.
Yes. We manage renovation projects on your behalf, whether the goal is to prepare a property for sale or to add long-term value to a home you are keeping.
It depends entirely on the property and the numbers. Some renovations add far more than they cost, others add nothing. We assess yours objectively and recommend only work that makes financial sense.
Yes. We help investors renovate in a way that improves returns, whether you are lifting rental appeal or preparing to sell.
As involved as you need. We can guide you at key decision points or manage the whole project end to end, coordinating the trades and keeping the work on track.